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Broadcasting television.
With more than 35 million viewers worldwide I was asked for an update of their idents
in the channel, the briefing was quite open, they needed to have
something that could show all the different areas that they are working.
Art / Physics / Maths / Do-it-Yourself were some of the areas that they were focused on.
They wanted something for kids between 6 and 12 years old, fun, interested and eye-catching.
These idents were applied also to TV bumpers, packshots….